I was so excited when H&M launched their beauty line a while back. At the time, my local H&M did not have a beauty section (apparently not all the H&M stores carry the beauty line!). Needless to say, I was pretty bummed. Luckily, a new (ish) H&M opened up near me, and I beelined it to the makeup.
I got two eyeshadows (I love the packaging) and a brush. I must say, I really like the eyeshadow! It has such staying power; I’m talking about lasting on my eyelids all day. No joke. There was one day when I put on my makeup at 6:30 in the morning and didn’t get home until 12:30 at night – yet the eyeshadow was still there and smudge-free. Yes, H&M.